History

1917

Established in YOKOHAMA, Kanagawa Prefecture with a joint investment from YOKOHAMA Cable Manufacturing Co., Ltd. (current Furukawa Electric Co., Ltd.) and BF Goodrich, of the United States

History

1919

Start of Tyre Production at Hiranuma Plant, Yokohama

History

1929

Start of Tyre Production at Tsurumi Ward, Yokohama

History

1937

Renamed tyre and industrial products trademark to "YOKOHAMA"

History

1944

Mie plant started tyre production

History

1950

Mishima Plant acquired from Meji Rubber Manufacturing Co., Ltd.

History

1951

Hiratsuka Factory started operations

History

1952

Headquarters moved from Yokohama to Tokyo

History

1954

Launching of Japan´s first tubeless tyre

History

1957

First Tyre containing synthetic rubber was launched in Japan

History

1958

Launching of Japan´s first nylon cord tyre

History

1961

New YOKOHAMA Rubber headquarters building opened

History

1963

Hama Chemical Co., Ltd. established

Corporate name changed to The YOKOHAMA Rubber Co., Ltd.

History

1964

Completion of Shishiro Plant

History

1967

Launch of Radial Tyre for Passenger Car < GT Special >

History

1969

Research Center opened

YOKOHAMA Tire Corporation established as a sales company in Los Angeles, United States

History

1970

First steel radial tyre for truck and bus manufactured in Japan < Super Steel Series >

History

1974

Onomichi Plant started production of tyres

Ibaraki Plant started operations

History

1976

YOKOHAMA Tyre Australia Pty Ltd established as a sales company

History

1977

Development of - at that time - world´s largest OTR tyre 40.00-57 60PR  (for 200 ton dump trucks)

History

1978

Launch of HPT Radial Tyres for Passenger Cars < ADVAN HF >

History

1981

The first tyre franchise shop < Grand Slam > opened in Tochigi prefecture

Release of Tubeless Radial Tyres for Trucks and Buses

History

1983

YOKOHAMA Rubber supplied official tyres for the first F3 Macau Grand Prix

Launch of Studless Tyres for Passenger Cars < Snow Star 847 Studless >

YOKOHAMA Rubber made a full-scale entry into the sporting goods business and launched golf products < PRGR Carbon Driver >, < PRGR Golf Ball 2 pieces >

History

1986

D-PARC (Daigo Proving Ground and Research Center) comprehensive tyre testing facility opened

History

1988

YOKOHAMA Reifen GmbH established as a sales company in Germany

Tokyo Hamatite Co., Ltd. established

GTY tire Co., Ltd. established jointly with Toyo Tire & Rubber Co., Ltd. and General Tire in the United States

History

1989

T*MARY (Takasu Motoring and Researching Yard) specialized winter test course opened

The Mohawk Rubber Company of the United States acquired

A008P obtained technical approval by PORSCHE

History

1991

R&D Center RADIC Completed at the Hiratsuka Factory

History

1993

Specific action standards for environment protection clarified and Environmental Action Plan formulated

History

1994

PRGR Co. Ltd. established

History

1995

YOKOHAMA Tire Division became the first Japanese tyre manufacturer to be ISO9001 certified

History

1996

YOKOHAMA Aeroquip became a wholly owned subsidiary of YOKOHAMA Rubber

YOKOHAMA Aeroquip corporate name changed to YOKOHAMA Hydex Company

YOKOHAMA Rubber (Thailand) Co., Ltd., a company for producing windshield sealants and assembling hydraulic hoses, established in Thailand

Hiratsuka Tire Plant obtains ISO 9001 certification

History

1997

New plant for windshield sealants in the U.S. state of Kentucky built
 
New plant for sealing materials at Ibaraki Plant started production

Tyre production and sales company established in Vietnam: YOKOHAMA Tire Vietnam Co.

History

1998

Mishima Plant obtained ISO 14001 certification, and efforts are undertaken to obtain certification at all plants by the end of 1999

Shinshiro Plant and Hiratsuka Tire Plant received TPM Excellence Award

Start of operations by YOKOHAMA Tire Philippines, Inc.

History

1999

Mie Plant obtained ISO 14001 certification, and efforts undertaken to obtain certification at all plants by July of the same year  

YOKOHAMA Tire Philippines, Inc. obtained ISO 9002 one year after the start of operations
YOKOHAMA Hydex Company obtained QS 9000, the quality specification for the U.S. Big Three auto makers, and ISO 19001 certification

ISO 14001 obtained at all domestic plants
 
2000 YOKOHAMA Rubber (Thailand) Co., Ltd. obtained QS 9000 and ISO 9002 certification

YH AMERICA Inc. obtained QS 9000 certification

YOKOHAMA Tire Philippines, Inc. obtained ISO 14001 certification

History

2001

The YOKOHAMA Rubber Co, Ltd. and Continental AG formed strategic alliance in tyre business

< Geolandar H/T G038 > was adopted as the standard tyre for MERCEDES Benz G-class vehicle

Zero Emission activities started aiming to reduce the amount of industrial waste at landfill sites

YOKOHAMA Hydex Company’s Hiratsuka business site and its Nagano Plant obtained ISO 14001 certification

History

2002

Grand Design (GD10), a long-term business strategy, formulated

YH AMERICA Inc. obtained ISO 14001 certification

History

2003

YOKOHAMA Rubber (Thailand) Co., Ltd. obtained ISO 14001 certification

Four domestic production sites achieved zero emissions

Start of production at Hangzhou YOKOHAMA Tire Plant in China

YOKOHAMA Rubber to establish its base for Truck/Bus Radial Tyre Production in Thailand; Operation scheduled to begin in April 2005

History

2004

 YOKOHAMA Rubber’s new Belgian tyre sales company to start operations

< ADVAN Sport >, the new flagship sport tyre, was adopted for BENTLEY Continental GT

YOKOHAMA Rubber to set up new company to manufacture and market passenger car sealant in China

YOKOHAMA Rubber to create an integrated Hose Production/Assembly/Distribution business by absorbing

YOKOHAMA Rubber to establish a High-pressure Hose Assembly and Sales Subsidiary in China

History

2005

Europe representative office in Dusseldorf, Germany, became a subsidiary to oversee and coordinate European marketing

YOKOHAMA established Tyre Sales Company in Russia

All domestic production sites achieved zero emissions

YOKOHAMA Rubber established wholly owned Tyre Sales Subsidiary in Korea

YOKOHAMA Rubber to build Thai Plant for Passenger Car and Light Truck Tyres

YOKOHAMA Subsidiary officially opened Thai Truck and Bus Tyre Plant

Joint Venture Company to produce and sell Conveyor Belts in China

YOKOHAMA Hamatite (Hangzhou) Co., Ltd. manufacturing passenger car sealant and YOKOHAMA Hoses & Coupling (Hangzhou) Co., Ltd. a high-pressure hose assembly and sales subsidiary, established in China

History

2006

 YOKOHAMA started to supply tyres to the FIA World Touring Car Championship (WTCC)

YOKOHAMA Rubber’s Hangzhou YOKOHAMA Tyre secured ISO 14001 Certification Production and Sales Base in China for Passenger-Car Radial Tyres

YOKOHAMA Rubber announced new Management Plan: Grand Design 100

YOKOHAMA Rubber strengthened European Marketing in Truck and Bus Tyres through Collaboration with Leading Retreader

YOKOHAMA Rubber established subsidiary in India Upward Revision of Forecasts for First Half of Fiscal 2007

History

2007

Opening ceremony for YOKOHAMA India Private Ltd. held

Proceeds from charity music event "LIVE ecoMOTION" donated to WWF Japan

 Opening ceremony for Onomichi second plant held

 "YOKOHAMA Forever Forest" (a project to plant trees at all YOKOHAMA plants around the world) kicked off with a tree-planting ceremony at Hiratsuka Factory

YOKOHAMA supplied official tyres for the Macau Grand Prix for the 25th consecutive year

 SAS Rubber Co. obtained ISO 14001 certification

History

2008

Enhanced tyre evaluation functions in Europe

Agreement with Spanish IDIADA for prior use of test rack

 YOKOHAMA Asia established

 YOKOHAMA Tyre Vietnam Inc. held opening ceremony

YOKOHAMA Asia Co., Ltd., purchasing, marketing and technical service company, established in Bangkok, Thailand

YOKOHAMA Rubber Latin America Comercio Ltda. as a new overseas subsidiary, was established in Sao Paulo, Brazil

 First overseas YOKOHAMA Forever Forest tree-planting ceremony held at YOKOHAMA Tire Philippines, Inc.

Proceeds from charity music event "LIVE ecoMOTION" donated to WWF Japan

Suzhou YOKOHAMA Tire Co., Ltd. held opening ceremony and started production at its plant in China

Y.T.Rubber Co., Ltd., natural rubber processing factory built in Thailand

History

2009

< ADVAN Sport > fitted as Oriniginal Equipment on the AUDI Q7

< ADVAN Sport > fitted as Original Equipment on MERCEDES C-class models

Second phase of GD 100 started

Agreement made to establish YOKOHAMA R.P.Z. L.L.C., manufacturing and sales company, in Russia

Second phase of YOKOHAMA Forever Forest started with tree-planting ceremony in YOKOHAMA Tyre Manufacturing (Thailand) Co., Ltd.

Second phase tree-planting staged at the Hangzhou YOKOHAMA Tyre Co., Ltd., the YOKOHAMA HAMATITE (Hangzhou) Co., Ltd. and the YOKOHAMA Hose & Coupling (Hangzhou) Co., Ltd. in China

Opening Ceremony of the Tire Test Center of Asia held in Thailand

New operational base for Multiple Business established in Europe: YOKOHAMA Industrial Products Europe GmbH

Local subsidiary established in Spain and Portugal: YOKOHAMA Iberia S.A.

History

2010

YOKOHAMA Nurburgring Shop Opening Ceremony held in the "ring boulevard" at the famous Nurburgring Track

Complete zero emissions achieved at production and sales base of Passenger Car Tyres in China

YOKOHAMA Tire Philippines achieved Overal Performance award by then-President Macapagal-Arroyo for second consecutive year

Opening ceremony of natural rubber processing factory held in Thailand

History

2011

YOKOHAMA received the Environmental Achievement of the Year’ at the Tyre Technology Awards for Innovation and Excellence 2011 

BluEarth series was introduced at Geneva Auto Salon to Europe

"YOKOHAMA HPT Ltd." moved office and warehouse

First participation of YOKOHAMA Europe GmbH in "Dreck-Weg-Tag", an environmental public initiative held to remove accumulated rubbish from the city and contribute to its cleanliness

Sounds for Sendai - concert for donation to Red Cross appeal fund for recovery after the tsunami in Japan

The innovative BluEarth-1 is exhibited at the Boston Museum of Science in a permanent exhibition

YOKOHAMA sponsors the Monte Carlo Rally for alternative energies

History

2012

Renewal of FIA WTCC contract until 2015

Phase III of Mid-term plan GD100 started

Launch of second BluEarth product at Geneva Auto Salon: the standard tyre BluEarth AE01

Launch of GEOLANDAR SUV G055 at Geneva Auto Salon

BluEarth-1 received environmental award at French tyre fair "Pneu Expo"

YOKOHAMA selected in the Mercedes-Benz CLS as Original Equipment tyre

First-Phase Tree-Planting Ceremony held at YOKOHAMA’s Tyre Production and Sales Company in Suzhou, China

YOKOHAMA becomes exclusive tyre supplier for ADAC GT Masters

History

2013

Flagship tyre ADVAN Sport V105 launched amidst press excitement at Geneva Auto Salon

Global test event at Ascari Race Resort, Spain held with resounding success

Phase II-stage Expansion for Tyre Plant in Philippines

Yokohama Tire Mexico S. de R.L. de C.V. (YTMX) established in Silao, Guanajuato, Mexico

First season of European Rally Championship (ERC) with YOKOHAMA tyres as a main partner

“Heisei Forest” Tree Planting in Otsuchi-cho, Iwate Prefecture as part of the restauration efforts following the great earthquake

YOKOHAMA became Technical Partner on Globally Popular Racing Game “Gran Turismo”

French "Motorsport" Magazine selects YOKOHAMA´s ADVAN Sport V105 as the top tyre among premium brands following tests held at Magny Cours

The ADVAN Sport V105 topped the tables when it came to wet performance in the prestigious UK EVO Magazine test